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Charms that make the bag.

Thoughtfully designed bag charms to mix, layer, and gift.

Charms

An exclusive design for the Spring 2026 Jilly Box is here and we love it! 

Discover our collection of charms, curated to pair seamlessly with our newest design - created exclusively for The Jilly Box.

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Best Sellers

Popular for a reason.

The ultimate duo. A crispy golden fry paired with a mini ketchup packet brings just the right dose of cheeky fun. Warning: may cause cravings.
Ketchup & Fry Charm Prix de vente$20.00
A charming plush gyoza you’ll want to take everywhere. Soft, sweet, and undeniably cute, this little charm brings joy to any purse, backpack, or keychain.
Plush Gyoza Charm Prix de vente$24.00
Ramen Bowl Egg Charm
Ramen Bowl Egg Charm Prix de vente$20.00
Featuring green leaves and a glittering finish, this classic cherry charm symbolizes sweetness and charm. Its vibrant design adds a playful and romantic element to your collection, perfect for expressing affection. Bag Charm
Cherry Charm Prix de vente$24.00
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New Arrivals

Fresh drops, ready to style.

Gold and burgundy beaded charm
Bordeaux Beaded Charm Prix de vente$32.00
Gold charm with a stick figure design middle finger
No Fucks Left Charm Prix de vente$20.00
Black leather charm with gold accents Re-usable market bag charm
Reusable Market Bag Charm - Black Prix de vente$44.00
Red chilli pepper charm with a gold clasp on a white background
Chili Charm Prix de vente$22.00
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Lifestyle photo of a handbag styled with Jane The Brand bag charms.

Style your bag. tell your story.

Bag charms are the easiest way to add personality—mix, layer, and switch them up depending on your mood. From playful to polished, there’s a charm combo for every bag.

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In The News

Vita Magazine - Treat The Gals: 15 Ideas For Canadian Gifting This Galentine’s Day

Vita Magazine - Treat The Gals: 15 Ideas For Canadian Gifting This Galentine’s Day

       Shop The Charm here.

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Daily Hive: More than 20 Canadian brands we're loving for the new year

Daily Hive: More than 20 Canadian brands we're loving for the new year

This local Vancouver company is right on trend when it comes to bag charms. The company makes everything from quirky and kitschy accessories to charming, classic ones: the ketchup and fry charm is...

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The Glove and Mail Gift Guide Jane The Brand Charms Ketchup and Fry Charm

Globe and Mail Holiday Gift Guide 2025

The Globe and Mail Holiday Gift Guide 2025 - Jane The Brand Ketchup & Fry Charm

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